Virtual Economies are constantly evolving economies that exist in virtual worlds created by digital platforms. Platforms create value by facilitating exchanges between two or more interdependent groups of users. Gaming, social media and sharing economy platforms have all created virtual economies around them. Data generated by virtual economies may offer unique actionable insight to economists, social scientists, business strategy professionals and policy makers.
Benefits of Virtual Economies
Virtual economies which are game-like in their experience offer users entertainment as well as earning opportunities. Businesses which are able to build virtual economies around their core offerings and interactions experience higher rates of user engagement, faster growth and often dynamic new forms of collaboration between their groups of users.
Virtual Economy Creation
Virtual Economies will enable new forms of interactions, value creation and hybrid economic models. We seek to actively bring together capital, ideas, people and cutting-edge technologies to create new value and build new businesses.
We can help create and manage virtual economies. Our proprietary Six-Step Process for Virtual Economy Creation and Management includes:
If you would like to explore virtual economy creation and management with us let's talk.